Promote your award winning wines

Now the hard work starts: promoting your exceptional wines to a wider audience, maximising every sales opportunity, not only in the UK, but all over the world. In 2009, this IWC website had visits from 157 different countries from people looking for IWC award winning wines. Make sure they can find your bottles on shelves!

An IWC sticker on a bottle will directly influence consumer wine selection in-store. Example: Two wines next to each other. Same price. Same grape. Same region. One has a sticker from the IWC saying it has won an award, the other has nothing. Which one would you buy? Exactly! Put a sticker on it!


Stickers can be supplied in rolls of 1,000 or 5000 with substantial discounts for large orders, or in high resolution jpeg, eps or web format on CD-Rom for you to produce your own labels from our copyrighted artwork.

Just email us on iwc@william-reed.co.uk and we are here to help.
We have a huge stock of stickers available immediately and this year with FREE STANDARD POSTAGE to anywhere in the world. 

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“At Waitrose, we know that our customers appreciate any help they can get in deciding which wine they should buy. An endorsement from an independent and well-respected wine competition like the International Wine Challenge can be exactly what they need to make a wine stand out from the pack, or to help them choose between two similar options. If a wine has won a medal, we strongly recommend to our producers that they should make this visible to our customers through a sticker on the bottle.”
The Waitrose Wine Buying Team

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